“It’s a pretty big deal that the developers of Minecraft are going to make all of these changes.
But when it comes to the Minecraft game itself, it’s kind of like a very small, very intimate part of the experience.
It’s not going to cause you to quit the game.”
“We have a very strong focus on customer engagement,” says Adam Boulton, the Minecraft lead.
“If we don’t engage, then the user experience won’t be as good as it could be.
We’re not saying it’s a bad thing, but we’re saying it has to be an important part of how we deliver on our mission.”
Minecraft has been around for years, and Boulson says the developer is still learning how to improve it.
“We don’t have a ‘good enough’ version of the game yet,” he says.
“But we do have the basics in place, which is that we’re going to be doing a lot more work on the client side.
It’ll probably take at least six months before we have the game that we need to build.”
That will be the most important part.
“The core of the problem that we have is that the game is actually a really great game,” Boulionts explains.
“It has some really cool features.
He notes that Minecraft has a huge audience of people who play the game for a variety of reasons. “
I think we’re pretty close to being there.”
He notes that Minecraft has a huge audience of people who play the game for a variety of reasons.
“They want to play a great game.
They want to be in the world.
They’re not a casual player,” he explains.
Boulons goal is to create a game that is easy to use and that has a “game-like” feel, but that still allows the user to “experience the world” in a way that makes the game “more engaging.”
“In Minecraft, there’s no single experience that’s perfect for everyone,” he stresses.
“And I think that that’s what we’re trying to do with this beta version.”
The beta is just the beginning.
Bouson is hoping to open up the game to the public this fall, and to see if it helps Minecraft’s popularity.
“A lot of people have been saying that it’s too difficult for them to get into the game,” he notes.
“People have complained that they’ve spent hours just getting the app to run, and now they can just go play.”
Minecraft, he says, is “very much a personal project” and “it’s not about building a million-dollar game, it was about building the game with my own eyes.”
Boultons hope that the beta will encourage more people to try Minecraft, which he estimates has already generated $5 million in sales for Mojang.